As the antitrust investigations stack up on US tech giants’ dwelling turf there’s no signal of stress letting up throughout the pond.
European Commission president-elect Ursula von der Leyen right this moment unveiled her picks for the following group of commissioners who will take up their mandates on November 1 — giving an expanded position to competitors commissioner Margrethe Vestager. The decide suggests the following Commission is making ready to dial up its scrutiny of massive tech’s knowledge monopolies.
Under the draft record of commissioners-designate, which nonetheless must be authorised in full by the European Parliament, Vestager has been named government VP overseeing a brand new portfolio known as ‘Europe fit for the digital age’.
But, crucially, she may also retain the competitors portfolio — which means consideration on rising Europe’s digital financial system will go hand in glove with scrutiny of equity in ecommerce and making certain a stage enjoying discipline vs US platform giants.
“Executive vice-president Margrethe Vestager will lead our work on a Europe fit for the digital age,” mentioned von der Leyen at a press convention to announce her picks. “Digitalization has a big impact on the way in which we reside, we work, we talk. In some fields Europe has to catch up — for instance within the discipline of enterprise to client however in different fields we’re wonderful. Europe is the frontrunner, for instance in enterprise to enterprise, once we speak about digital twins of merchandise and procedures.
“We need to make extra out of the sector of synthetic intelligence. We need to make our single market a digital single market. We have to make use of far more the large knowledge that’s on the market however we don’t make sufficient out of it. What innovation and startups are involved. It’s not solely have to know however it’s have to share large knowledge. We have to enhance on cyber safety. We need to work laborious on our technological sovereignty simply to call just a few points in these broad matters.
“Margrethe Vestager will co-ordinate the whole agenda. And be the commissioner for competition. She will work together with the commissioner for internal market, innovation and youth, transport, energy, jobs, health and justice.”
If tech giants have been hoping for Europe’s subsequent Commission to pay rather less consideration to query marks hanging over the equity of their practices they’re prone to be dissatisfied as Vestager is about to achieve expanded powers and a broader canvas to color on. The new position clearly positions her to behave on the evaluation of competitors coverage she instigated in the direction of the top of her present mandate — which centered on the challenges posed by digital markets.
Since taking up as Europe’s competitors chief again in 2014, Vestager has made a reputation for herself by blowing the mud off the transient and driving ahead on a collection of regulatory interventions concentrating on tech giants together with Amazon, Apple and Google . In the latter case this has included opening a collection of contemporary probes in addition to nailing the very lengthy working Google Shopping saga inherited from her predecessor.
The exercise of the division beneath her mandate has clearly catalyzed complainants — making a pipeline of circumstances for her to sort out. And simply final month Reuters reported she had been making ready an “intensive” handover of labor wanting into complaints in opposition to Google’s job search product to her successor — a handover that received’t now be needed, assuming the EU parliament provides its backing to von der Leyen’s group.
While the competitors commissioner has up to now generated the largest headlines for the dimensions of antitrust fines she’s handed down — together with a record-breaking $5BN positive for Google final 12 months for unlawful restrictions connected to Android — her consideration on large knowledge holdings as a contest threat is most certainly to fret tech giants going ahead.
See, for instance, the formal investigation of Amazon’s use of service provider knowledge introduced this summer time for an indication of the course of journey.
Vestager has additionally talked publicly about regulating knowledge flows as being a extra savvy route to manage large tech versus swinging a break up hammer. And whereas — on the floor — regulating knowledge may sound much less radical a treatment than breaking giants like Google and Facebook up, inserting laborious limits on how knowledge can be utilized has the potential to impact structural separation by way of a kind of regulatory keyhole surgical procedure that’s prone to be faster and implies a precision that will additionally make it extra politically palatable.
That’s vital given the continued EU-US commerce friction kicked up by the Trump administration which isn’t shy of lashing out, particularly at European interventions that search to handle a few of the inequalities generated by tech giants — most just lately Trump gave France’s digital tax plans a tongue-lashing.
von der Leyen was requested throughout the press convention whether or not Vestager won’t been seen as a controversial selection given Trump’s views of her exercise up to now (Europe’s “tax lady” is among the nicer issues he’s mentioned about Vestager). The EU president-elect dismissed the purpose saying the one factor that issues in assigning Commission portfolios is “quality and excellence”, including that competitors and digital is the proper mixture to benefit from Vestager’s abilities.
“Vestager has done an outstanding job as a commissioner for competition,” she went on. “At competitors and the problems she’s tackling there are intently linked to the digital sector too. So having her as an government vice-president for the digital in Europe is completely an ideal mixture.
“She’ll have this matter as a cross-cutting matter. She’ll need to work on the Digital Single Market. She will work on the truth that we need to use in a greater manner large knowledge that’s on the market, that we acquire on daily basis — non-personalized knowledge. That we should always use manner higher, within the want for instance to share with others for innovation, for startups, for brand new concepts.
“She will work on the whole topic of cyber security. Which is the more we’re digitalized, the more we’re vulnerable. So there’s a huge field in front of her. And as she’s shown excellence in the Commission portfolio she’ll keep that — the executive vice-presidents have with the DGs muscles to deal with their vast portfolios’ subject they have to deal with.”
In different decisions introduced right this moment, the present commissioner for Digital Economy and Society, Mariya Gabriel, might be taking on a brand new portfolio known as ‘Innovation and Youth’. And Sylvie Goulard was named as ‘Internal Market’ commissioner, main on industrial coverage and selling the Digital Single Market, in addition to getting duty for Defence Industry and Space.
Another government VP selection, Valdis Dombrovskis, appears prone to be tackling thorny digital taxation points — with duty for co-ordinating the Commission’s work on what’s been dubbed an “Economy that Works for People”, in addition to additionally being commissioner for monetary companies. 
In ready remarks on that position, von der Leyen mentioned: “We have a unique social market economy. It is the source of our prosperity and social fairness. This is all the more important when we face a twin transition: climate and digital. Valdis Dombrovskis will lead our work to bring together the social and the market in our economy.”
Frans Timmermans, who was beforehand within the working as a attainable candidate for Commission president however misplaced out to von der Leyen, is one other exec VP decide. He’s set to be centered on delivering a European Green Deal and managing local weather motion coverage.
Another acquainted face — present justice, client and gender affairs commissioner, Věra Jourová — has additionally been named as an exec VP, gaining duty for “Values and Transparency”, a portfolio title which suggests she’ll proceed to be concerned in EU efforts to fight on-line disinformation on platforms.
The remainder of the Commission portfolio appointments will be discovered right here.
There are 26 picks in all — 27 counting von der Leyen who has already been confirmed as president; one per EU nation. The UK has no illustration within the subsequent Commission given it is because of depart the bloc on October 31, the day earlier than the brand new Commission takes up its mandate.
von der Leyen touted the group she introduced right this moment as balanced and various, together with on gender traces in addition to geographically to take account of the total span of European Union members.
“It draws on all the strength and talents, men and women, experienced and young, east and west, south and north, a team that is well balanced, a team that brings together diversity of experience and competence,” she mentioned. “I want a Commission that is led with determination, that is clearly focused on the issues at hand — and that provides answers.”

“There’s one fundamental that connects this team: We want to bring new impetus to Europe’s democracy,” she added. “This is our joint responsibility. And democracy is more than voting in elections in every five years; it is about having your voice heard. It’s about having been able to participate in the way our society’s built. We gave to address some of the deeper issues in our society that have led to a loss of faith in democracy.”
In a sign of her intention that the brand new Commission ought to “walk the talk” on making Europe match for the digital age she introduced that faculty conferences might be paperless and digital.
On lawmaking, she added that there might be a one-in, one-out coverage — with any new legal guidelines and regulation supplanting an present rule in a bid to chop pink tape.
The form of the following Commission stays in draft pending approval by the European Parliament to all of the picks. The parliament should vote to simply accept your complete faculty of commissioners — a course of that’s preceded by hearings of the commissioners-designate in related parliamentary committees.

Shop Amazon