Qualcomm invades Intel

    Up to date at Three:18 PM PT with the worth of the Asus NovaGo Ultrabook, the upcoming Lenovo system, and different particulars. 

    Qualcomm is invading Intel’s turf, saying Home windows PCs that use the identical Snapdragon chips as your cellphone, with battery life that may final effectively right into a second day of use. 

    On Tuesday at its Snapdragon Expertise Discussion board, Qualcomm confirmed off its Snapdragon 835 Cell PC Platform on a HP Envy x2 pill and an Asus NovaGo ultrabook. (A 3rd PC, from Lenovo, can be introduced at CES in Las Vegas.) Each run on the corporate’s Snapdragon 835—sure, the identical processor (and mobile modem) inside fashionable telephones just like the Samsung Galaxy Notice eight.

    Qualcomm makes use of its success with smartphones to justify its foray into PCs. You demand all-day efficiency out of your cellphone, whereas it’s always related to the Web. Why shouldn’t your PC ship the identical?

    Let’s clear up one concern straight away: Qualcomm’s Home windows PCs are working Home windows 10, not the deserted Home windows RT variant that solely ran Microsoft’s UWP apps. Nonetheless, these PCs emulate non-UWP apps, slowing efficiency. Qualcomm hopes you’ll be prepared to commerce some pace for the promise that the Snapdragon Cell PC platform will ship 14 to 24 hours of fixed use, interspersed with idle intervals of “related standby” time. 

    What this can imply for you: Sooner or later, the efficiency of your cellphone, pill or PC exceeds your calls for—what we name “good-enough” computing. Qualcomm’s betting we’re already there, a minimum of for a piece of potential customers, and it’s specializing in primary productiveness, always-on (mobile) connectivity, and battery life.

    Many questions cling within the air: Is “good-enough” computing ok for you? How effectively does a Snapdragon PC carry out on on a regular basis apps which are emulated, resembling Google Chrome? How near actuality are these battery life claims? Will clients wish to pay for an extra mobile plan? If Qualcomm can ship on its claims and supply (inexpensive) always-on WWAN connectivity, just a little competitors for Intel is at all times excellent news for customers.


    Qualcomm’s imaginative and prescient of the related PC, powered by its Snapdragon chip.

    Qualcomm Snapdragon PCs: energy, not efficiency

    Take into account that chip makers like Intel—and, to a lesser, extent, AMD—are all for promoting you chips that provide the best efficiency doable for the bottom worth. That’s not Qualcomm’s precedence. 

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