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      Switch Between Android Devices With This New Feature

      Google is launching one other new characteristic to make switching between all of the Android gadgets in your life slightly simpler. Media Notifications, introduced at CES, will allow you to transition audio content material from the automotive to your telephone, headphones, telephone and sensible residence gadgets primarily based on proximity. It’s Google’s latest effort to deliver its Android ecosystem as much as par with Apple’s on the subject of connectivity and cohesiveness between gadgets. The method Apple’s merchandise seamlessly join to 1 one other has helped it change into the world’s second-largest smartphone maker and the highest vendor of smartwatches and wi-fi earbuds. The launch of Media Notifications is Google’s newest try to indicate that merchandise do not need to be made by the identical firm to work collectively. Google has been transferring in direction of this aim for years by introducing options like Phone Hub, Nearby Share and Fast Pair. Additions like these have change into all of the extra necessary now that Android and iOS have staked a bigger presence in our automobiles, our ears and on our wrists. “This is an ongoing investment,” Erik Kay, Google’s vp of engineering for Android, mentioned to CNET completely forward of CES. “We get to the point where pretty much any feature that shows up on the phone or shows up on a watch is going to inherently be a multi-device feature over time.” Spotify and YouTube Music will likely be among the many first apps to be suitable with Media Notifications. Google can also be working with Spotify to make it doable to handle playback between Spotify Connect gadgets in Android 13’s new media participant — one other transfer to enhance consistency throughout Android gadgets. Google has not but mentioned when both of those updates will launch, nor has it mentioned which merchandise Media Notifications will likely be suitable with. But because the aim is to make transferring between gadgets simpler, Google says customers doubtless will not need to do any legwork within the settings menu to allow Media Notifications. Prompts ought to simply seem routinely as you progress nearer to a suitable gadget.  “That all happens naturally through little nudges and prompts in the user interface,” Kay mentioned when describing how Media Notifications will work.Media Notifications will not require extremely wideband, a connectivity protocol that is made its method into new premium smartphones over the previous three to 4 years, as a result of it depends on indicators from varied sources like Bluetooth and Wi-Fi. But it’ll doubtless work extra precisely in the event you’re utilizing a UWB-enabled gadget, in keeping with Kay. Since UWB can present exact proximity calculations, its presence in telephones improves duties like sharing information and content material between gadgets and digital automotive key performance. It’s additionally the identical expertise Apple makes use of to level you in the proper route of a misplaced AirTag.”UWB is something we’re pretty excited about,” mentioned Kay. “But it is one of these things that’s going to take a long time for it to really get ubiquitous in the market.” An illustration exhibiting what Google’s new Media Notifications characteristic may seem like. 
      Google
      Google’s bulletins come after Apple has been steadily including new connectivity options to its ecosystem of iPhones, iPads, AirPods, Apple Watches and Macs. Apple introduced the power to swap FaceTime calls between your iPhone, iPad and Mac in its most up-to-date working system updates, for instance. The potential to switch audio out of your iPhone to the HomePod Mini primarily based on proximity was additionally a standout characteristic when Apple launched its miniature speaker in 2021. But in contrast to Apple, Google is not utilizing options like Media Notifications to push its first get together {hardware}. Instead, Google needs to make swapping between Android gadgets really feel constant and straightforward whether or not you are utilizing merchandise from Google, Samsung, JBL or any of its different companions. It’s a aim that Google should stability alongside selling its personal Pixel gadgets, which solely account for a sliver of the worldwide smartphone market. You could also be questioning why Google would not simply hold options like Media Notifications unique to its Pixel telephones, Pixel earbuds and Nest sensible residence gadgets to make its gadgets stand out inside the Android panorama. If Google needs to emulate Apple’s ecosystem method, that would definitely be a technique to take action. The reply is easy: Improvements like these are solely helpful in the event that they’re accessible all over the place. “Every feature you build is a network effect feature, so it depends on there being a wide variety of devices to support the feature,” Kay mentioned. “So if you build something [and] try to make it exclusive to one device, or one partner, or even our first party things, it’s not going to be as successful because there’s not as many devices for it to work with.” As smartwatches and wi-fi earbuds have grown extra standard, telephone makers like Apple and Samsung have more and more centered on these ancillary merchandise as complementary promoting factors for his or her smartphones. Global shipments of smartwatches grew 13% year-over-year in 2022, in keeping with Counterpoint Research, whereas Canalys studies that true wi-fi earbuds had been the one private audio class to indicate development within the third quarter of 2022. Google is the newest smartphone maker to leap on that bandwagon and launched its first smartwatch, the Pixel Watch, in October, Google plans to introduce a brand new Pixel pill subsequent 12 months. Making watches, earbuds and sensible residence gadgets work collectively extra seamlessly is not nearly comfort. Some specialists consider that equipment like these will play a giant position within the smartphone’s future as annual telephone upgrades really feel incremental. “The next quest for the smartphone is to figure out what it will connect to next,” Runar Bjørhovde, an analyst with market analysis agency Canalys, mentioned in a earlier interview for a separate story. “Because the smartphone has not necessarily reached its potential yet, but as a standalone device I think the smartphone is getting closer and closer to the edge.”

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